We admit it. We are obsessive about how our garments feel. We obsess over fabrics, over construction and over fit to make them feel amazing.
Combining with the science geeks in our team, who equally obsess over technology to make the garment work better, delivers an unmatched product experience for our customers.
Learn what our science geeks do to make the product work better.
We are obsessed in finding better fabric. Better fabric combines amazing hand feel with exceptional wicking and breathablility, along with engineered airflow or insluation when you need it.
Over 70% of the fabrics used in our first product range were custom-developed for No Timid Souls because existing fabrics weren't up to the mark.
The way we move during exercise informs the best way to construct sportswear.
There are endless construction choices that need considered decisions to achieve our goal of creating a frictionless environment for the wearer.
The elements that will impact the best choices include materials, seam construction, moisture management, as well as fabric weight and breathability.
We select the fit that matches the activity. For a product to keep you cool and comfortable it must wick moisture to the max. To do this it needs airflow. But if you are looking to keep warm we still want a high wicking fabric, but we want to trap air next to the body to keep you warm.